How to Speed Up the Link-Building Process

Matt MorganExperiments

Link Building - Fetch Experiment

Link-building has been a tried-and-true SEO strategy for years, but there are still many experts practicing this technique who aren’t aware of all the tools available to assist them in their efforts. Because the effects … Read More

SEO vs. SEM Timelines: A Medical Analogy

Matt MorganMarketing Tips

Graphic of a doctor in front of SEO charts & a bottle of pills

Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the progress of their SEO campaigns. Most business owners don’t understand how SEO works and, quite frankly, could … Read More

Shasta County Plays its Part as a Technology Game Changer

Matt MorganEvents

Optimize Worldwide Team at the 2013 Game Changers Luncheon

Shasta County’s Economic Development Corporation is out in full force to ensure that our region isn’t left behind in this technologically-advancing world. Highlighting established and newly developing businesses in Redding and its surrounding areas, the … Read More

3 SEO Methods to Repurpose Great Content

Matt MorganMarketing Tips

Republish Guest Blogs

Want to get more out of the amazing content you publish online? Of course you do! Writing guest blogs takes a lot of time to research the topic, write engaging content, provide images, and pitch to quality websites. My SEO team and I utilize a few different methods to repurpose our content creation efforts by reposting our external publications on our own blog.

Google Authorship on Everything!

Matt MorganExperiments

Google+ Authorship | Rich Snippet

Google Authorship is one of my favorite features in the SERPs and is a great way to build up your Author Rank. Most bloggers and web admins claim authorship on their websites and the blogs … Read More