I don’t know… Do you? : )
An SEO (Search Engine Optimization) Program would be used for people that consistently want to be found on the internet. If you want to be found online then yes you need an SEO Program. How large of a program greatly depends on how competitive your industry is. If you want to be found when somebody types in the word “music” get ready to fork out millions. If you want to be found when somebody types in the phrase “Super Hyper Happy Fun time in the Northeastern Highlands of Constantinople” We could probably do that for you for about 5-10 dollars. The industry and keyword/phrase competition is what SEO is all about. If you want to be found online you need a plan for yourself or to hire an SEO expert depending on the chosen keywords/key phrases.